Volume No. :   6

Issue No. :  3

Year :  2015

ISSN Print :  0976-495X

ISSN Online :  2321-5763


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Service Quality Dimensions of E-banking: An Empirical Analysis in India



Address:   Fozia
Research Scholar, Faculty of Commerce, Aligarh Muslim University, Aligarh, India
*Corresponding Author
DOI No: 10.5958/2321-5763.2015.00034.7

ABSTRACT:
The purpose of this paper is to determine the differences in customers’ perception towards service quality dimensions of E-banking in public and private banks. A convenience sampling technique was used to recruit 320 customers through a well designed questionnaire from Public and Private Banks of NCR, India. Data has been analysed by Reliability test, Factor analysis, Descriptive analysis and Independent sample t-test. Results of t-test indicate that perception of the customers on all service quality dimensions of E-banking between the public and private banks is significant.
KEYWORDS:
Customers’ Perception, Service Quality, E-banking, Public and Private Banks, T-test.
Cite:
Fozia. Service Quality Dimensions of E-banking: An Empirical Analysis in India. Asian J. Management; 6(3): July-Sept., 2015 page 235-240.
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