Asian Journal of Management

ISSN

2321-5763 (Online)
0976-495X (Print)


Submit Article

Advertising Strategies of Mystic Organisations

Author(s): Jagrat Jaggi, Hari Kaushik N

Email(s): jagrat.jaggi2020@sims.edu

DOI: 10.5958/2321-5763.2020.00012.8

Address: Jagrat Jaggi1, Hari Kaushik N2
1MBA in Symbiosis Institute of Management Studies, Khadki, Pune
2PGADM in Real Estate and Construction Management, Symbiosis, Pune
*Corresponding Author

Published In:   Volume - 11,      Issue - 1,     Year - 2020


Keywords:

Cite this article:
Jagrat Jaggi, Hari Kaushik N. Advertising Strategies of Mystic Organisations. Asian Journal of Management. 2020; 11(1):73-80. doi: 10.5958/2321-5763.2020.00012.8

  View PDF



Recomonded Articles:

An Analysis on Problems and Prospects of Indian Handicraft Sector

Author(s): Dibyendu Bikash Datta, Sankhadip Bhattacharyya

DOI: 10.5958/2321-5763.2016.00002.0         Access: Open Access Read More

The Study of Marketing Mix on Different Stages of PLC and its Haze on DVD Players

Author(s): Kakoli Nath

DOI: 10.5958/2321-5763.2017.00025.7         Access: Open Access Read More

Strategies, Opportunities and Challenges of Rural Markets in India

Author(s): Rajeshwari B. Gotadaki, Vijetha .Mukkelli, T. N. Godi

DOI: 10.5958/2321-5763.2015.00050.5         Access: Open Access Read More

Comprehensive Literature Review on Goods and Services Tax

Author(s): Pawan Kumar, Dilip Kumar

DOI: 10.5958/2321-5763.2020.00079.7         Access: Open Access Read More

The Work of Indian Legend Chanakya in Context with the Modern Management

Author(s): Nitika Goyal, Deepam Goyal

DOI: 10.5958/2321-5763.2017.00067.1         Access: Open Access Read More

Customer Satisfaction towards Mobile Service Provider: An Empirical Study in Pokhara, Nepal

Author(s): Prakash Pahari, Deepa Guleria, Ranbir Singh

DOI: 10.5958/2321-5763.2017.00168.8         Access: Open Access Read More

Bhagavad Gita: The Key Source of Modern Management

Author(s): Subhadeep Mukherjee

DOI: 10.5958/2321-5763.2017.00010.5         Access: Open Access Read More

Exploring the Causes and Consequences of Poor Talent Management: Remedial Measures

Author(s): Saritha Madipelli, Y. Chinappa

DOI:         Access: Open Access Read More

An Empirical model of Satisfaction, trust, and Repurchase intention in online shopping

Author(s): Neeti Gupta

DOI: 10.5958/2321-5763.2020.00026.8         Access: Open Access Read More

An Economic Analysis of Pulses Production in Karnataka

Author(s): P S Sasdhar, Nagaraja O

DOI: 10.5958/2321-5763.2018.00193.2         Access: Open Access Read More

Role of Packaging on Consumer Buying Behaviors

Author(s): R. Shridhar, Radhika Shrivastava

DOI: 10.5958/2321-5763.2018.00114.2         Access: Open Access Read More

A Study on the Effectiveness of Sales and Distribution Channel of Kansai Narolac Paints Ltd. Chhattisgarh

Author(s): R. Shridhar, P. Prasad Rao

DOI: 10.5958/2321-5763.2018.00094.X         Access: Open Access Read More

Digital Marketing: Trends, Opportunities, and Challenges

Author(s): Neeti Gupta

DOI: 10.5958/2321-5763.2020.00066.9         Access: Open Access Read More

Advertising Industry of India: Problems and Prospects

Author(s): Dharmendra Mehta, Naveen K Mehta, Shruti Jain

DOI: 10.5958/2321-5763.2017.00079.8         Access: Open Access Read More

Impact of Green Marketing Tools on Consumer Buying Behaviour

Author(s): Anupreet Kaur Mokha

DOI: 10.5958/2321-5763.2018.00026.4         Access: Open Access Read More

Measuring Organizational Effectiveness through Performance Management System and Mckinsey’s 7 S Model

Author(s): Parveen Ahmed Alam

DOI: 10.5958/2321-5763.2017.00194.9         Access: Open Access Read More

A Study of Marketing Process and Implementation of Indian Farmers Fertilizer Cooperative Limited (With Special Reference to Durg District of C.G.)

Author(s): Sheeja Varkey, G. R. Sahu

DOI: 10.5958/2321-5763.2016.00026.3         Access: Open Access Read More

Innovative Marketing Channels in India: Utilizing the Brand Image of Mumbai Dabbawala and Indian Premier League

Author(s): Monika Sethi, Sourabh Guha, Anuraag Agarwal

DOI:         Access: Open Access Read More

Brand Image: A Seasoned Review

Author(s): Nitin Kumar Saxena, Upinder Dhar

DOI: 10.5958/2321-5763.2017.00016.6         Access: Open Access Read More

How Convenience and Trust towards Organic Food Products Reach out the Customers: A Case on VFPCK

Author(s): Heerah Jose, Moli P. Koshy

DOI: 10.5958/2321-5763.2018.00049.5         Access: Open Access Read More

Asian Journal of Management (AJM) is an international, peer-reviewed journal, devoted to managerial sciences. The aim of AJM is to publish the relevant to applied management theory and practice...... Read more >>>

RNI: Not Available                     
DOI: 10.5958/2321-5763 


Quick Links



Latest Issues

Popular Articles


Recent Articles



Aligning Human Resources to Businesses through Human Resource Analytics
Artificial Intelligence in Financial Inclusion: An Impact on Financial Accessibility and Efficiency in India
A Systematic Approach to Prepare Quality Rubrics
Recruitment Paradigms: Predictive Analytics as a Catalyst for Agile Recruitment and Leadership Succession
Social Media Usage of Youngsters – A Special Reference to Madurai District
Role of Employee Well- Being on Organisational Performance: A Review of Research
Capability Maturity Model’s Engineering Practices-based Conceptual Framework for Green Product Design, Development and Management
Enhancing Employee Retention: A Comprehensive Analysis of Training, Work Environment, Compensation, Leadership and Talent Management
Influencer Scale in Marketing: Examining the Impact of Mega, Macro, Micro, and Nano Influencers on Brand Loyalty and Engagement in the Indian Merchandise Market
An In-depth Analysis of Optimal Portfolio Construction Across selected sectors
Determinants Influencing Consumers’ Clothing Disposal Behaviour: An Analysis Via Smart PLS Approach
Antecedents and Outcomes of Memorable Festival Tourism Experience
Technological Enhancement of Banking Sector: A Special Reference to Green Banking Initiatives
Approaches for Detecting Accounting Frauds
Evaluating Awareness and Implementation of Prevention of Sexual Harassment (POSH) Regulations: A Study of MSMEs in Rajasthan, India
An Analysis of Joint Liability Groups (JLGs) Growth in India, with Specific Reference to Karnataka - Shivamogga District
AI and Robotics: Ethics and Morality Issues
A Study on Working Capital Management at The Kanyakumari District Central Cooperative Bank Ltd, Nagercoil
Public Perspectives on Over-the-Counter (OTC) Practices: A Cross-Sectional Survey
Community Social Entrepreneurship and Poverty reduction in Federal Capital Territory Abuja, Nigeria

Tags


About Journal

Asian Journal of Management (AJM) (ISSN: print- 0976-495X; online- 2321-5763) is an international, peer-reviewed journal, devoted to managerial sciences. The aim of AJM is to publish the relevant to applied management theory and practice and identify both a compelling practical management issue and a strong theoretical framework for addressing it. AJM publishes Original Research Articles, Short Communications, Review Articles in all areas of managerial sciences. Topics covered are: Strategic Management; Services Management; Health Service Management; Education Management; Operations Management; Organizational Analysis; Financial Management; Organizational Planning; Policy Making and Decision Making; Ethics in Business; Motivation; Globalization; Training and Development; Recruitment and Selection; Industrial Relations; Virtual Technology; Change Management; Business Accounting Initiatives; Partnership Development; Organizational Behavior; Flexibility; Marketing Management; Operational Management; Financial Management; Pharmaceutical Management.    
Read More  

Visitors

Today: 1662
Yesterday: 1690
Total: 2147308