Author(s):
Samuel Wesley D, Aditi Galada, Ambuj Deepak Gautam
Email(s):
samuel.wesley@nift.ac.in , dswesley@gmail.com , aditigalada@gmail.com
DOI:
10.52711/2321-5763.2022.00054
Address:
Samuel Wesley D1, Aditi Galada2, Ambuj Deepak Gautam3
1Professor, National Institute of Fashion Technology, Chennai, India.
2,3BFTech Alumni, National Institute of Fashion Technology, Chennai, India.
*Corresponding Author
Published In:
Volume - 13,
Issue - 4,
Year - 2022
Cite this article:
Samuel Wesley D, Aditi Galada, Ambuj Deepak Gautam. Application of Factor Analysis to Identify the Factors affect the Apparel Purchase Decision of Indian Customer. Asian Journal of Management. 2022;13(4):330-4. doi: 10.52711/2321-5763.2022.00054