ABSTRACT:
The pandemic COVID-19 continues to threaten human life in all over the world. This pandemic changed the scenario of life in every way such as finance, health and even the food habits. This paper investigated the home confinement effects on consumer’s food consumption and eating habits during pandemic.In line with the recommendations for social distancing under pandemic conditions, the empirical data was collected through online survey. A sample size of 30 respondents was randomly selected from Hisar district in Haryana state. An online questionnaire was made and circulated through local social media( g-mail and what’s up) among the respondents during lockdown period starts from April to May 2021.The results revealed that maximum number of respondents (46.6%) belonged to 31-40 years of age group, belonging to BC category (46.6%),were graduate(40.0%) with main occupation as government service (56.6%).More than half of the respondents(56.6%) supermarket was the most preferred place of purchase of various food items from different food categories. Huge majority of the respondents (90.0%) prefer to consume home made products with rank I. Due to home confinement, majority of the respondents change their eating habits and follow practices in adoption of cooking and preparing food scored I rank.In stocking of food items, most of the respondents(80.0%) stock only non-perishable products such as cereal and cereal products and spices and condiments followed by other food categories.To ensure the safety of itself and others from Covid-19,take some simple precautions like social distancing, wearing a mask, keeping rooms well ventilated, avoiding crowds, cleaning your hands and coughing into a bent elbow or tissue.
Cite this article:
Reena Solanki, Kiran Singh. Covid 19 home confinement effects on consumer's food consumption and eating habits. Asian Journal of Management. 2021;12(4):487-0. doi: 10.52711/2321-5763.2021.00076
Cite(Electronic):
Reena Solanki, Kiran Singh. Covid 19 home confinement effects on consumer's food consumption and eating habits. Asian Journal of Management. 2021;12(4):487-0. doi: 10.52711/2321-5763.2021.00076 Available on: https://ajmjournal.com/AbstractView.aspx?PID=2021-12-4-24
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